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Amazon's holiday toy catalog is an evil/genius way to make parents spend money

November 7, 2018

As a kid, I loved flicking through holiday toy catalogs.

While Toys “R” Us catalogs may be no longer, Amazon has again taken a leaf from the brick-and-mortar world by launching its own catalog for the very first time, reports CNBC.

Mailed to customers, it’s reminiscent like the toy catalogs of yesteryear, with entire sections dedicated to LEGO, board games, and plush toys. The electronics and games also happen to be right at the back, just as I remembered them.

The difference, however, is that Amazon’s catalog has no prices listed on any of its pages, making parents use the Amazon app to scan product images to add it to their cart.  Read more…

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Source: Mashable | Amazon's holiday toy catalog is an evil/genius way to make parents spend money

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