The world is a terrible place but at least the 'What the Fluff' challenge exists

Does the news cycle make you depressed? Are you exhausted from following the cesspit that is current events? Does being on social media fill you with existential dread that only wholesome animals can cure?  

The “What the Fluff?” challenge is the most pure thing on the internet right now — yes, the world is a bleak, terrible place but at least there are adorably puzzled pets out there. For the challenge, pet owners confuse their furry children by holding up a blanket to hide, then dropping it and running away. The pets are left wondering “what the fluff?” as they stare at the space their owners once stood. Read more…

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Source: Mashable | The world is a terrible place but at least the 'What the Fluff' challenge exists