'Brain pills' marketed to gamers embody the worst things about video game culture

A new “brain boosting” supplement called GodMode hit the internet on Tuesday and it’s specifically advertising itself at gamers who want to be better at playing video games.

GodMode is the flagship product by Boss Level Labs, a company that’s weirdly spearheaded by Scott Miller, who co-founded the game studios Apogee and 3D Realms, known for such games as Duke Nukem, Prey, Wolfenstein 3D, and Max Payne.

The name “GodMode” is a play on a once-popular cheat and implies that taking it would be the equivalent of becoming invincible.  Read more…

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Source: Mashable | 'Brain pills' marketed to gamers embody the worst things about video game culture