Lyft wants you to ditch your car for its promotional experiment

For car owners, spending 31 days without using your car is quite a challenge. But Lyft wants to prove otherwise with its latest promo, #DitchWithLyft.

Lyft thinks you can live without driving your own vehicle if you car share, take public transit, ride bike-shares, and of course, use Lyft. So it’s offering the first 100 people who sign up and promise to stash away their car for the month of August $550 in transit credits. 

That breaks down to:

• $300 in Lyft shared ride credit

• $45 in Divvy Bike credit

• $100 in Zipcar credit

• $105 in ‘L’ and bus monthly pass

Lyft’s own roots were as a carpool platform, Zimride, which partners with Zipcar, and it recently acquired bike-share platform Motivate, which runs the Divvy bike program in Chicago. So these aren’t unexpected partnerships for this promotional event. Read more…

More about Cars, Lyft, Public Transportation, Bike Sharing, and Tech

Source: Mashable | Lyft wants you to ditch your car for its promotional experiment