What I learned the hard way from naming 30+ startups
Drew Beechler Contributor Share on Twitter Drew Beechler is the director of marketing at High Alpha, a venture studio that creates and funds B2B SaaS companies. There’s a lot wrapped up in a name: feelings, emotions, connotation, unconscious bias, personal history. It’s an identity — it gives something meaning and importance. In leading marketing and …
July 6, 2021 | by Raheel