Instagram adds new shopping features to make it even easier to buy stuff

Instagram really, really wants you to buy stuff in its app.

The company announced three new features that make it easier to buy and sell products on the platform. 

Among the updates:

• A new collections feature that lets you privately save links to products you might want to buy in a dedicated “shopping” section.

• Shoppable product tags for video posts. This lets companies link out to specific products that appear in their videos. A similar feature for image posts was added in September.

• A redesigned “shop” section for business profiles that makes it easier to buy specific items.

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Source: Mashable | Instagram adds new shopping features to make it even easier to buy stuff