Apple CEO Tim Cook comes out swinging against companies collecting your private data

Apple CEO Tim Cook comes out swinging against companies collecting your private data

Tech News 0 Comment 0

TwitterFacebook

Speaking at the International Conference of Data Protection and Privacy Commissioners, Apple CEO Tim Cook warned of tech’s “data industrial complex.” 

“Our own information, from the everyday to the deeply personal, is being weaponized against us with military efficiency,” said Cook. “These scraps of data, each one harmless enough on its own, are carefully assembled, synthesized, traded and sold. Taken to its extreme this process creates an enduring digital profile and lets companies know you better than you may know yourself.”

Cook provided an example of how this data is being used, one we especially see being weaponized in political news media. “If green is your favorite color, you may find yourself reading a lot of articles — or watching a lot of videos — about the insidious threat from people who like orange.” Read more…

More about Apple, Privacy, Data, Tim Cook, and Tech
Source: Mashable | Apple CEO Tim Cook comes out swinging against companies collecting your private data

Leave a comment

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Search

© copyrights 2017

Back to Top