The 'Matilda' challenge is here to spread a little magic through this dark world

There have been many hashtag-based challenges that have swept social media over the years. The Harlem Shake. The Ice Bucket Challenge. That recent one where people hide behind a towel to confuse their dogs.

Well, forget all those for the time being, because there’s a new trend in town. It’s Matilda-themed, it involves magic and group participation, and it’s endorsed by none other than Mara Wilson herself.

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Source: Mashable | The 'Matilda' challenge is here to spread a little magic through this dark world