BTS inspires the best dance challenge since Drake's 'In My Feelings'

Want to ensure your pop song goes viral? Make sure there’s a good dance challenge to accompany it. (Hi, Drake.)

K-pop superstars BTS don’t need help when it comes to making global hits, but their latest song is getting a big boost thanks to a dance craze that’s been dubbed the “Idol Challenge.” 

The video for the band’s hit “Idol” dropped on August 24, and it’s since racked up more than 100 million views. (It even broke a YouTube record previously held by Taylor Swift.) Basically, it was bound to become into a viral phenomenon eventually. Read more…

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Source: Mashable | BTS inspires the best dance challenge since Drake's 'In My Feelings'