PhoneWagon raises $1.2M to track when marketing campaigns lead to phone calls

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Woman in call center on phone When it comes to tracking the effectiveness of online advertising campaigns, PhoneWagon CEO Ryan Shank said there’s been a big piece missing for most businesses — namely, how often those campaigns lead to phone calls.
Shank has plenty of experience in local marketing, having worked in sales at Yext, then serving as COO Mhelpdesk, which was sold to IAC’s HomeAdvisor.
And… Read More
Source: Tech Crunch Startups | PhoneWagon raises .2M to track when marketing campaigns lead to phone calls

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